Google counts direction taps as leads. Your real cost per customer is probably double what the dashboard shows. We find the proof in 24 hours.
An auto glass company in Ottawa. Spending $6,000 a month. Dashboard looked great. Reality was different.
Google said their cost per lead was $24. The real number was $42. Almost half their "conversions" were people tapping for directions — not actual customers.
They had no idea. The dashboard made everything look fine. That's the problem we solve.
I thought our ads were working fine. Turns out we were paying almost double what we thought for every real lead, and nearly half our results weren't even real.
Same account. Same month. Two very different stories.
Answer 3 quick questions. Takes 30 seconds. No signup required.
Pick your industry so we can use real data from businesses like yours.
A rough number is fine. We'll use it to estimate your waste in real dollars.
Total calls and form fills from your ads. Best guess works.
Get a copy of your waste estimate. We'll never spam you.
24-hour turnaround. Money-back guarantee. No contracts.
Every home service business we've looked at had at least two of these. Most had all four.
Real numbers, real dollar values, zero jargon. This is one page from an actual audit.
| Conversion Type | Count | % of Total | Status |
|---|---|---|---|
| Phone Calls | 847 | 38% | Real Lead |
| Form Submissions | 201 | 9% | Real Lead |
| Get Directions | 982 | 44% | Not A Lead |
| Website Visits | 198 | 9% | Not A Lead |
You don't need to understand Google Ads. You just need to see where your money is going.
We walk you through it. Takes 15 minutes. We can never change anything in your account — we can only look at the data.
You Do ThisEvery campaign, every keyword, every dollar. We check the places most people never look and most agencies never mention.
We Handle ThisA professional PDF in your inbox. Real numbers, real dollar values, zero jargon. You'll see exactly what's working, what's wasted, and how much.
We Handle ThisFix it yourself, have your current agency fix it, or hire us to manage it. No pressure. The report is yours to keep no matter what.
Your DecisionWe specialize in 21 industries across Canada. If you're on this list, we know your market.
Serving businesses across Canada.
Every tier comes with a money-back guarantee. If we don't find enough waste, you pay nothing.
Know everything that's wrong and exactly how to fix it.
See the problem. Zero risk.
All prices in CAD. HST applies. Ad spend is separate and paid directly to Google. 50/50 payment option available.
You wouldn't skip a second opinion on something important. Your ad budget deserves the same.
| Typical Agency | Zylorex Marketing | |
|---|---|---|
| Tells you about fake conversions | ✗ | ✓ |
| Shows real cost per lead | ✗ | ✓ |
| Tracks missed calls with dollar values | ✗ | ✓ |
| Money-back guarantee | ✗ | ✓ |
| Month-to-month, no contracts | ✗ | ✓ |
| Report in 24 hours | ✗ | ✓ |
| Read-only access (we never touch your ads) | ✗ | ✓ |
Fill out the form below. We'll reach out within 24 hours to get started. If we don't find waste, you don't pay.